Wolters Kluwer is the leading provider of publishing, informative and design services for law and administration professionals. The company operates in over 40 countries and employs 19 000 employees.

Recently, we have designed and launched for the client, the expanded news portal - prawo.pl. The project’s intention was to transfer the content from several different theme portals and develop them in the form of a single structure. The website, based on the proprietary Edito CMS system, features the intuitive UX and the logical information architecture that makes it easy to navigate.

The portal that compiles the most important news regarding the Polish law and administration was created out of the necessity of Internet users. The website quickly after launch found itself at the forefront of industry websites. The website presentation took place at the gala at the Westin hotel in Warsaw. The representatives of ministries, the local government offices as well as judges’ and legal associations attended the event.

The website design has been adapted to modern requirements compatible with the RWD standard. Thanks to that, more and more users open the website on mobile devices and see it as a quick source of reliable information. Our agency was also responsible for maintaining the SEO potential of deleted websites and the smooth transfer of their organic traffic to the new portal. That is why a significant part of the traffic comes from the organic search results.

The implementation of the website was another step in the long-term cooperation with Wolters Kluwer. So far, Ideo had the pleasure of executing design, implementation and SEO services.

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