Choosing appropriate PIM system is not a piece of cake. In order to effectively match the solution to your needs, we have prepared a summary of those which most often appear in our conversations with Clients.
The e-commerce industry is transforming year after year. Customer behaviour is changing, and their demands are constantly increasing – as the research shows, consumers are more and more often shopping online.
The new reality constitutes two concepts - digitization and technology, which is both an opportunity and a huge challenge for the e-commerce. That is the time when PIM system comes to help you.
PIM is a system for product information management. It allows for efficient coordination of the product offer, centralization, and automation of the development of comprehensive information in product cards.
It stores the entire set of data in one place and then transfers it to the appropriate sales channels by making use of integration with external IT systems.
PIM is created especially for large and medium-sized companies, which are characterized by a wide assortment and many variables. It improves the work of not only e-commerce, but also of manufacturers and distributors having extensive information about their products.
When using this platform, the users receive a package of applications to support the management of assortment information.
Currently, there are over 50 suppliers and many different systems on the market, so choosing the one that works best for your company is not easy at all.
To help you choose which one fits better for your business, we present the PIM summary - a document that compares selected solutions available on the market to help you choose the best tool for your business.
