E-marketing at Tischner European University - another field of study under our care

In Ideo we strive to combine theoretical knowledge with a practical business approach. The effect of these actions is launching another course of studies under the care of our specialists.
19 September 2014

It is well known that in Ideo we strive to combine theoretical knowledge with a practical business approach. One of the effects of such a procedure is to launch another course of studies under the care of our specialists. To the offer of the Tischner European University in Krakow joined E-Marketing, as part of postgraduate studies.

"Together with universities, we want to create a new chapter in our native e-business. Research centers increasingly choose to collaborate with industry experts, and we are extremely proud of another example of this approach." - says Ziemowit Michno, Strategic Director, Ideo Sp. z o.o.

Due to the specific nature of the industry, it is extremely important to update frequently the presented materials and to observe trends in the electronic media market. By defining the subject matter of the classes and the lecturers' staff, we have paid particular attention to the transfer of practical and diverse knowledge of marketing activities in the digital space.

"We focused on working with business practitioners who are free to move on a subject and have many examples of their own experience. Combining theoretical knowledge, latest research findings and professional engagement is the best way to succeed." - says Renata Juraszczyk, Head of Center for Postgraduate Studies, Tischner European University

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