B2C platform

 

WSiP is a leading Polish educational publisher, with a history dating back to 1945.

It specializes in the creation of textbooks, educational books, multimedia materials and websites, offering more than 4,000 publications.

WSiP provides comprehensive educational solutions at all levels of education, from kindergarten to secondary schools and vocational education, being synonymous with quality and innovation in education.

Tasks and objectives

The goal of the sklep.wsip.pl website is to provide easy access to a wide range of educational offerings, allowing customers to purchase the necessary materials directly from the publishing house.

The platform is designed to facilitate the purchasing process through an intuitive interface and quick logistics solutions to meet the needs of both individual buyers and educational institutions.
 

Key functionalities:

 

  • Integration with PayU payment system: The integration provides users with a smooth, intuitive and secure payment experience. As a result, customers can make purchases quickly and without unnecessary hindrances, significantly increasing conversion and customer satisfaction.
  • Complex promotion system: One of the most innovative elements of sklep.wsip.pl is the advanced promotion system. This flexible mechanism allows you to create a variety of promotions, such as “buy two products and get the third one free” or other attractive combinations. This allows customers to take advantage of a wide range of options, customizing promotions according to their individual needs.
  • Automation of logistics processes with InPost: Integration with InPost allows you to streamline many aspects of the shipping process. InPost is known for its fast and convenient delivery solutions, such as parcel machines, which are available 24/7. With the integration, the platform's customers can take advantage of this convenience by choosing parcel machines as their delivery method, increasing their satisfaction and loyalty.
  • Large Family Card integration: The platform also supports the Large Family Card program, offering a 10% discount on purchases. This not only attracts new customers, but also emphasizes the brand's social responsibility by supporting families with many children.
 

In addition, as part of the development of the platform, we performed a number of works:

  • We implemented a system to centralize user management through a unified WSiP ID.
  • We configured Baselinker, which significantly improved order flow from various sales channels.
  • We made integration with SAP to improve product data management processes.
  • We connected the platform with SALESManago to support advanced marketing activities.

 

Benefits for the Client

  • Improved customer experience
  • Strengthening the brand image
  • Increase sales through an advanced promotion system
  • Increase accessibility and convenience of shopping

 

... and what can we do for you ?
 
 

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